Google Knowledge Graph Enriched

You’ll have been seeing the Google Knowledge Graph appearing beside your search results on Google since May 2012.  It doesn’t pop up with every search but it’s frequent enough that you’ve probably noticed it.

They have now announced their intention to enrich the information that appears in the graph to help provide context for why it is included.  Using the tool tip concept, you can mouse over elements in the Knowledge Graph and see additional information.  See screenshots and an interview over at Search Engine Watch.  I will be surprised if this has any immediate impact on anyone doing legal or business search but it’s nice to have context added to search results.